Fashion in Australia

Mercedes-Benz Fashion Week Australia is an annual fashion industry event, currently sponsored by Mercedes-Benz and showcasing the latest seasonal collections from Australian and Asia Pacific Designers. Australian Fashion Week is an industry fashion week intended for retail byers to buy forthcoming spring and summer collections directly from designers and manufacturers. Australia has many different fashion designers such as Lisa Ho, Alex Perry, Toni Maticevski, Collette Dinnigan, Leona Edmiston, J’aton Couture and Ericaamerica. Alex Perry is an Australian fashion designer, particularly noted for his designs in womenswear. His Couture signatures of the ready-to-wear collection are boned corsetry, hand ruching and sexy, feminine silhouettes. Toni Maticevski is a Melbourne-based fashion designer. Each season he recreates his elaborate gowns in different styles and materials while retaining a similar silhouette. He also recently added a men’s line to his label with fluid draping neutral jackets and trousers. Collette Dinnigan is an Australian based fashion designer. She was the first Australian to launch a ready-to-wear collection in Paris. Ericaamerica is an Australian Menswear label started by Erica Wardle and Lucas Bowers. It is best known for its sharp technical cuts, historical references and “unorthodox blend of sheer cheek and arch elegance. Akira Isogawa is one of Australia’s most prominent contemporary fashion designers. Isogawa has a passion for animals and incorporates his beliefs into his design philosophy. Joe Saba is an Australian fashion designer and fashion business owner. The Sava store was opened later; he established a label for jeans called “Staggers”. The Saba label was used on men’s and women’s clothing. Prue Acton is an Australian fashion designer. She became the first Australia female designer to mount a show of her own range of garments in New York. Wayne Cooper is a British-born fashion designer based in Australia. He has seven boutiques located throughout Australia. Lisa Ho is an Australian fashion designer. The Lisa Ho brand was one of the most recognized during the Sydney ceremony, which featured a special Lisa Ho designed segment celebrating her role in Australian fashion. Leona Edmiston is an Australian fashion designer based in Sydney. Alice McCall is a London-born Australian fashion designer. The brand is known for combining elements of bohemian youthfulness, modernity and the label is sought for its party dresses, playsuits and statement-making separates.